Social commerce the subset of e-commerce is playing a crucial role in helping brands to connect with people and helping people to understand their brands better.
A few years ago people visited brand’s website to know about them now they are scrutinizing their social profiles before taking a purchasing decision.
55% of buyers turn to social media to look for information about the brand or product (source:Wikipedia).
Brands also understood the importance of social commerce and building their online community amidst competition.
By investing few bucks on social media promotion you could get million likes or followers but provoking your followers to engage with your post is based on the quality of the content and your consistency.
Being a start-up or blogger you cannot spend most of the time on social media management .You got lot more to do right?
Social media management tool is the right way to maintain consistency and to keep your brand value up.
Here I am listing out few free social media management tools to automate your social media marketing.
Note: Most of them are freemium suitable for bloggers or small business .If you are an established business premium versions of the listed below are suitable.
Being a blogger or SMB you will find this post really useful and hope you will love and share it.
Free social media management tools
Hootsuite is best suited for established businesses and for emerging one, it got more features than any other social media management tool.
Hootsuite is recognized and used by almost all the major brands in the digital marketing arena.
To help SMBs and individuals, Hootsuite providing free version which includes
|1.3 social Profiles included||2.Basic Analytics|
|3.Basic Message scheduling||4.RSS Feeds|
|5.SSL Security||6.Access to basic apps|
Hootsuite got 15+ million users in 175+ countries connecting brands with a community at right time.
The buffer provides industry’s best features in its free version.
Here you can add images, Gifs, and videos to your post. Even if you don’t have any readymade image here you can create your own content using a free feature called Pablo.
In Buffer’s free version you can enjoy
|1.One person account||2.10 scheduled posts|
|3.5 major social accounts||4.Pablo image creator|
|5.Video and Gif uploader||6.Link shortening and tracker|
Socialoomph in its free version provides only very limited features which falls much below the other free platforms.
Free plan gives you access to major platforms like Facebook, YouTube, Twitter, and Instagram.
Prophesee got five different plans for your future upgrade.
Free plan Includes
|1.4 major social platforms||2.one user|
|3.Email support||4.Link tracking|
In Likeable hub you can create your free landing page to generate leads with one free Add-on.
It comes as a complete package to maintain your online reputation.
Free Version Includes
|1.Facebook,Linkedin and Twitter||2.Own site|
|3.One Add on||4.Basic analysis and reports|
Here you can easily create, plan and publish to all the major social networks. You can generate reports to fine tune your campaign.
The small business edition is absolutely free forever and the features are.
|1.One User||2.Two social profiles|
|3.Campaign manager||4.Digital content library|
|5.10 posts/network/day||6.Facebook and twitter only|
Socialpilot starter pack comes free for SMBs forever.
Features in Free pack includes
|1.3 profiles||2.10 posts per day|
|3.30 posts in scheduling|
Here you can customize your post, curate contents, Schedule and publish.
Related : 50 ways to promote your business
Free features include
|1.one channel||2.One profile|
|3.10 scheduling post||4.Email support|
Hope this post will help you to start your business at low marketing cost.
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